This article first appeared in the Architectural Digest, May 2018. The Fern Tree Spa in Jamaica has been recognised as one of the 13 best self care retreats in the world by The Architectural Digest, 2018. Day-to-day struggles often deter [...]
This article first appeared in The Spa Business 2020/21 Handbook. Claire Way Managing director, Spa Strategy We’re at the beginning of a new juncture of disease and design, where confidence controls what kind of space we want to be [...]
This article first appeared in Leisure Opportunities and CLAD Global. The Sheraton Grand Tbilisi Metechi Palace in Georgia has undergone a complete renovation, adding a 1,500sq m wellness centre with a spa and fitness experience. The spa, called P’auza, takes its name from [...]
As we move in to a new normal in working practices, the work from home policy remains a popular, and perhaps, permanent feature for many businesses. Companies navigating this change need to be mindful that many people in our [...]
This article first appeared in The Spa Business Handbook, 2020/21 edition. We are at the beginning of a new juncture of disease and design, where confidence controls what kind of space we want to be in. Physical spacing and [...]
This article first appeared in The Hotel Executive, July 2020. People in vast numbers are more in tune with their mind and bodies than ever before, but not necessarily in harmony. This has spawned huge growth of interest in [...]
New Awakenings At The Phoenician Spa This article first appeared in The American Spa Magazine, December 2018. The Phoenician Spa is a renovation and repositioning project that the team at Spa Strategy had worked on for 18 months. This article [...]
This article first appeared in The Hotel Executive in July 2018. Screen Addiction How many of us would admit that we have screen addiction? The need to be in the know is a habit that is hard to break. [...]
This article first appeared in The Spa Business Handbook, 2018/19 edition. There has never been a greater need to differentiate your spa by creating a compelling concept that tells a story. There is no denying that the global wellness [...]
Renovation of an Icon We were privilleged to work with the team at the iconic Arizona, USA resort, The Phoenician on the creation of their new three-storey spa, boasting a rooftop pool with breathtaking views of Camelback Mountain. The transformation of [...]
